020210311131133 Entry

Typologies?

Typology: <<< # a classification according to general type, especially in archaeology, psychology, or the social sciences: # the study and interpretation of types and symbols, originally especially in the Bible. <<< - Oxford Dictionaries / https://search.yahoo.com/yhs/search?hspart=hidden&hsimp=yhs-epic&p=define:%20typology

In this project you will examine everyday objects and experiences. Visual research and intuitive making will lead to formal experiment, meaning making, and poster design. To start, please go through Project Drawdown's Solutions and find something that interests you.

You will conduct research on-line that will help inform this project. You may free-associate and/or stray from your original subject as you see fit. The goal is to reconsider our relationship to a thing or experience that once seemed familiar, and explore its application to design and culture at large.

PART 1

An experimental, expressive graphic exploration that responds to the source material: Drawdown.org

• Slideshow with bibliography
• 20 experimental compositions, explore type only, image only and type and image combined

(WK1 & WK2)

PART 2

Two posters that create a dialogue about your topic and that challenge your audience to think critically.

• 2 printed or animated posters, sized to your discretion.
• Each poster must use:
  • a grid
  • 3 levels of hierarchy including a heading
  • 200 words of text
  • at least one image.

What all of this means of course is up to you: the size, grid, etc. should all make sense based on your approach... how can you "make meaning" through selecting these design elements – not just through your text/image choices?

(WK3 & WK4)

Assigned Mar 23, due Mar 30:

Wk1

Research & Collection

Collect ideas and references from the reading; Collect visuals from recommended sources; Collect other information as needed.

Deliverables: slideshow with bibliography of sources

1. Read Through Project Drawdown's table of solutions.
   • Choose a solution that interests you.
     • Skim across the solutions, and once you pick one that interests you, please read your chosen section carefully.
     • What else can you then go and find about this solution?
       • where is it done? who is doing it? is this pragmatic today? what new opportunities does this create? what changes in society/culture are required? what new thinking is necessary? what does this extend or enhance? what else does this amputate or deprecate?
2. Create a typology study:
   • Make a list of 10 key words that describe your solution, or that you find otherwise important or related.
   • Find 3 aphorisms or quotes that describe something about the solution beyond what's on Project Drawdown's site.
   • Look at free/libre/opensource/creative commons/public domain resources and collect images, illustrations, diagrams, patterns, etc that you think can illustrate the chosen solution.
     • What literal objects represent your solution?
     • What metaphors apply to your solution?
     • What possible allusions can you make in design, art, architecture, literature, history, anthropology, economics, etc, to your solution?
     • What personal influences and interests would you like to combine with your solution?
   • Present your research and typology collections as a PDF slide show.
     • To Include: your drawdown solution selection, your words, your found aphorisms or quotes, and your image research.
     • The last page should be a bibliography of your sources.

Assigned Mar 30, due April 6:

Wk2

Formal experimentation

An experimental, expressive graphic exploration that responds to and expands on your selected

1. Based on your research and collecting from WK1, please create 20 experimental compositions
   • Make 20 square collages using whatever tools work for you.
   • Explore the form-making potential of the words, aphorisms, and images you have gathered by manipulating type and image.
   • Consider both analog and digital manipulation of letterforms and images.
     • How does the meaning of words change if you use a different typeface?
     • How do the compositions communicate your specific interpretation of the topic?
     • How can you use type and image to communicate spatial relationships and environments? Consider shadow, plane, perspective, overlay and depth.
   • Go wild with experimentation! What you can do to alter an image or typeface?
     • Abstract, make it modular, texturize, pattern, cut, tear, float, fold, frame, mask, project, adorn, alter...
       • These are not precious
       • Be un-selfconcious
       • work fast and try disparate directions.
   • Present compositions

Assigned April6, due April 13:

Wk3

1. Create a poster diptych.
   • Make two posters that express different aspects of your topic. The points of view can be complementary or contrasting.
   • Build on your experimental compositions. Discover coincidences — both visual and language-based.
     • Is there a composition that could be used as a grid for one or more of the posters?
     • Could you combine two or more of the compositions?
     • Have you discovered a certain technique that you want to replicate in the posters?
   • Requirements:
     • Use a grid!
     • Poster must have 3 levels of hierarchy and include a heading
     • use at least 200 words of text and at least one image
   • The definition for what a "poster" is can be variable: a traditional poster? small? giant? a billboard? a building? a website? animation? a wind turbine? video? app? what is a poster for and how does a different medium or framework still do that?
   • Speculate what materials or processes your poster should use > is your topic direct air capture of carbon dioxide? what do we do with the resulting stored carbon so that it is sequestered? can it be used as a printing medium for a poster!? Think about the solution you've chosen from Drawdown, and how does that influece your understanding of what a poster is and how you should hypothetically make your poster.

April 13:

Wk4

1. Critique
   • Posters due
     • Present however necessary for your poster concepts.
   • Turn in Final Documentation?
     • include all the materials you created over the course of this project.