The best designers and the best programmers aren’t the ones with the best skills, or the nimblest fingers, or the ones who can rock and roll with Photoshop or their environment of choice, they are the ones that can determine what just doesn’t matter. That’s where the real gains are made.

Most of the time you spend is wasted on things that just don’t matter. If you can cut out the work and thinking that just don’t matter, you’ll achieve productivity you’ve never imagined.